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Doccia Catálogos: the three catalogues stacked in natural light


DOCCIA
Editorial system


Three catalogues. One language

We designed an editorial system able to adapt to different levels of information: product, material and technical.

Shower screens, resins and technical content are not treated as separate pieces, but as variations on a single structure.

The result is a unified language that stays consistent even as the type of content changes.

Doccia Catálogos: catalogues standing upright with dark covers

Shower screens
Structure Structure
Ordering space
An editorial system that translates complex configurations into clear decisions.

Profiles, openings and types organised under a single visual logic.

Transparency as a principle.
Precision as the rule.



Doccia Catálogos: contents page of the shower screen catalogue on a dark backgroundDoccia Catálogos: contents on light pages of the shower screen catalogueDoccia Catálogos: introductory spread of the shower screen catalogueDoccia Catálogos: spread showing profile finishesDoccia Catálogos: spread from the sliding fronts chapterDoccia Catálogos: spread with photographs of showersDoccia Catálogos: Nevada model page with a photograph of a shower screenDoccia Catálogos: technical spread with shower screen drawings

Resins
Material Shaping the surface.
Shower trays, baths and washbasins built on continuity.
The catalogue reduces variety to a system: texture, colour and format as controlled variables.

Fewer options.
More judgement.
Doccia Catálogos: resin catalogue open with colour samplesDoccia Catálogos: dark spread with geometric shapesDoccia Catálogos: spread with black and white photographs of bathroomsDoccia Catálogos: colour chart from the resin catalogueDoccia Catálogos: spread of worktops and washbasins with a hexagonDoccia Catálogos: spread with a red washbasin and a lattice screenDoccia Catálogos: spread from the Stone chapterDoccia Catálogos: spread from the Baths and totems chapter

TechnicalSystem Making complexity legible.
A graphic language that turns data into structure.
Tables, dimensions and configurations designed as part of the system, not as an appendix.

Information without friction.
Decisions without noise.

Doccia Catálogos: technical tables from the technical catalogueDoccia Catálogos: technical spread with installation diagramsDoccia Catálogos: spread titled Un concepto para cada idea (A concept for every idea)

Three catalogues that work as one

Three catalogues that work as one.
A tool that turns product into system.

It is not a catalogue. It is a way of understanding the product.